Facebook Outage Equals Opportunity for Some Brands | Web Design and Internet Marketing Firm Beverly Hills

December 10, 2013

Facebook Outage Equals Opportunity for Some Brands | Web Design and Internet Marketing Firm Beverly Hills : As any brand will tell you, a critical factor in successful online marketing is the ability to capitalize on a potentially disastrous situation and use it to your advantage. That’s exactly what happened Monday morning when a widespread outage on Facebook caused the update status feature to malfunction, instigating what could have been a major headache for a number of brands that rely on the popular social media platform to help market their goods and services and interact with their customers. Instead, some brands recognized the real-time marketing opportunity that the disruption presented and immediately turned the Great Facebook Outage of 2013 into an opportunity to market their products and services. Here are 5 examples of brands that did not freak out and tried to create a marketing opportunity out of the widespread Facebook disruption… http://www.websitegrowth.com/facebook-outage-equals-opportunity-for-some-brands

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Facebook Outage Equals Opportunity for Some Brands | Web Design and Internet Marketing Firm Beverly Hills


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