Mojo Minute: The Convergence of PR and SEO

May 9, 2013

This edition of Mojo Minute is a preview of the webinar “The Convergence of PR and SEO: Harnessing the Power of Content, Social and Search”, happening Thursd…

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Mojo Minute: The Convergence of PR and SEO

What Is SEO / Search Engine Optimization?

SEO stands for “search engine optimization.” It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” listings on search engines. All major search engines such as Google, Yahoo and Bing have such results, where web pages and other content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users.

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