Maile Ohye from Google covers the five most common errors she finds in SEO, and then concludes with six quick tips to make sure you’re on the right track.
Excerpt from:
5 common mistakes in SEO (and 6 good ideas!)
What Is SEO / Search Engine Optimization?
SEO stands for “search engine optimization.” It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” listings on search engines. All major search engines such as Google, Yahoo and Bing have such results, where web pages and other content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users.